Openbox to showcase new portfolio at ICE 

 After a year of rebranding and strategic growth, Openbox Holdings is set to showcase its newly acquired Boldplay portfolio at ICE 2026. 

The acquisition of Boldplay, a Gibraltar-based iGaming studio, has not only brought its original popular slot titles – Brute Force, Cam Carter and Cyborg City – to Openbox’s platform, but also expanded the portfolio beyond traditional slots. Operators can now access Boldplay’s diverse range of original casual games – including Looking for Gophers, Gold Digger and Monkey King: Black Wukong – via Openbox’s OPS aggregation platform, which provides a seamless entry point to their full portfolio of innovative mechanics. The portfolio blends Asian themes with popular international concepts, offering content that resonates with players worldwide. 

Founded in 2019, Boldplay has established partnerships with BetMGM, ApuestaTotal, Grosvenor Casinos and Sportingbet. In September 2024, Boldplay strengthened its UK presence through a partnership with Rank Group, delivering games to Grosvenor Casino and Mecca Bingo across land-based and online platforms. Key members of Boldplay’s development team have joined Openbox to ensure creative continuity and support the delivery of memorable and engaging gaming experiences. 

Openbox CEO Richard Hogg said: “Boldplay’s creativity and innovative approach to player engagement aligns perfectly with our platform. We’re thrilled to present both its classic and newly expanded games to operators at ICE 2026.” 

Operators can experience Openbox’s full portfolio at ICE 2026, Stand 4N56, exploring both Boldplay’s original hits and its expanded range of casual games and innovative mechanics.