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Playson inks content deal with Snaitech

| By Stephen Carter
Leader within Italy’s legal gaming market to bolster its casino games offering

Casino software provider Playson has announced a partnership with Snaitech to roll out its full suite of slots across the Italian operator’s online and mobile offering.

Snaitech’s Italian player base will have access to games such as Solar Temple, Solar Queen and Pearl Beauty: Hold and Win, along with the popular Timeless Fruit Slots series and its Funky Fruits portfolio.

The deal also gives the operator access to Playson’s integration-free engagement tools, including free spins, jackpots and regular network tournaments, all proven to drive player engagement rates.

This latest partnership further enhances the slot developer’s presence in the Italian regulated market, demonstrating the growing popularity of its games in Europe and beyond.

Christos Zoulianitis, senior account manager at Playson, said: “Snaitech is one of the key players in the Italian market and we’re delighted to have signed this content distribution deal with them. The new partnership is a fantastic way for us to strengthen our position in Europe and we look forward to entertaining its player base with our diverse range of games.”

Alessandro Graziosi, BU digital director at Snaitech, said: “We pay close attention to the partners we choose with the constant aim of guaranteeing our customers a gaming experience that is both immersive and sustainable at the same time. This choice has been rewarded by the results that have been constantly growing in recent years. Playson guarantees these fundamental requirements for us and, in the context of our offer, it will certainly represent an added value.”

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