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Pragmatic Play signs Colombia and Spain deals with Codere

| By Daniel O'Boyle
Pragmatic Play, a leading content provider to the igaming industry, has expanded its partnership with Codere that will see it enter Colombia and Spain with the leading operator.

The development heralds the strengthening of the existing relationship between the two parties, which currently sees the supplier providing games to Codere’s customers in Mexico.

Following a completed direct integration, players in Spain and Colombia will be able to enjoy Pragmatic Play’s complete slots offering, including the multi-award-winning Wolf Gold, Sweet Bonanza and the recently released Fruit Party 2.

It marks yet more commercial growth for Pragmatic Play, with the multi-product provider continuing to expand its footprint in regulated markets globally.

Bhotesh Maheshwari, vice president for commercial strategy and operations at Pragmatic Play, said: “Our relationship with Codere has been strong in Mexico and we’re delighted to expand this further into the key regulated markets of Spain and Colombia.

“Our products have been very well received by Codere customers and we look forward to enjoying this growing partnership.”

Sarit Adania, casino product manager at Codere, said: “Pragmatic Play’s slot offering is already enjoyed by our players in Mexico and we’re thrilled to take their content live in two further major markets.

“It is an important step for us as our partnership grows and we look forward to bringing amazing gaming experiences to our Spanish and Mexican customers.”

Currently producing up to five new slot titles a month, Pragmatic Play also delivers live casino and Bingo games as part of its multi-product portfolio, available through one single API.