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RubyPlay launches bespoke title Go High Panda for Brazilian igaming market

| By iGB Freelance
Release inspired by local player trends showcases studio's commitment for growth.

RubyPlay, an innovative B2B igaming development studio, has released its first Brazilian localised title, Go High Panda, designed to meet player preferences within the country’s igaming market.

RubyPlay is one of the fastest growing studios, with its latest launch, initially exclusive with Betano, emphasising its long-term growth strategy in Latin America, focusing on emerging regulated markets and ensuring gameplay resonates with local players.

Influenced by the success of proactive games such as crash and mine games in Brazil, the exotic 3×3 title combines both elements of decision-making and spinning reels as more players embrace slot games within the country.

This includes the enhancement of the Go High mechanic, which sees a strip of prizes and jackpots roll across the top of the screen. When two or more arrow symbols activate the feature, players decide when to start and stop the belt in order to collect prizes.

The popular bonus buy feature can also be purchased, allowing players to activate the Go High mechanic at any time for 50x the current total bet.

The development of Go High Panda reinforces RubyPlay’s ambitions for growth in Brazil and the wider LatAm region. It follows on from a strong period of commercial growth for the supplier in the region, including recent deals with Betano, Betsul and Aposta Ganha.

Dr Eyal Loz, chief product officer at RubyPlay, said: “The launch of our first Brazilian localised title, Go High Panda, marks an exciting period of growth for us, as we continue to penetrate the Brazilian market with the aim of becoming the leading provider of quality slot titles in the region.
“The title has already garnered a lot of attention and engagement with Brazilian players after the initial launch with Betano and, with the unique update to the Go High mechanic specifically for players in the region, we look forward to providing further tailored content in this market.”