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Softswiss celebrates 15th anniversary

| By iGB Editorial Team
Company reflects on its transformative journey in the igaming industry over the last decade and a half.

Softswiss started life as a small outsourcing company in 2009. In 2012, the company entered the igaming world with its innovative flagship product, the Casino Platform. After over a decade in operation, the Casino Platform serves a monthly audience of over six million active players across 250 brands. The monthly GGR shows growth of over 120% year-on-year. 

Continuing its forward movement, Softswiss became the world’s first crypto igaming provider in 2013 with its Crypto Solution, which revolutionised online transactions in this sector. 

Setting a new benchmark for the industry, the company evolved into a software ecosystem provider. The products and tools within the Softswiss technological ecosystem address all the needs of operators looking to launch and develop their igaming businesses.

Integrated into this ecosystem, the Game Aggregator, launched in 2015, has a vast game portfolio, with monthly bets exceeding €11bn. 

Affilka by Softswiss, introduced in 2018 as an innovative solution for affiliate marketing management, enhances Softswiss’ portfolio by streamlining client affiliate marketing processes. According to a recent Kantar survey, it attained a 91% satisfaction rate based on feedback, with the total number of clients reaching 320.

The Softswiss Sportsbook, launched in 2020, provides unique tools for sports betting. Offering almost 200 sports, including esports, it showed 6.6 times GGR growth in 2023.
The latest product in Softswiss’ portfolio, the Jackpot Aggregator, is already powering over 70 brands, with more than 290 jackpot campaigns launched since 2021. This solution effectively retains and engages players, addressing key industry challenges for operators.

Commenting on his company’s progress since 2009, Ivan Montik, founder of Softswiss, said: “In our journey of constant commitment to client success, our strength lies not in titles but in the expertise and talent of our employees, the driving force behind all our achievements. It’s gratifying to see our company’s growth, now uniting over 2,000 professionals in five offices worldwide. Celebrating our 15th anniversary in 2024, we look forward to sharing exciting surprises with our team, clients and partners throughout the year to honour this milestone.”

Being an innovative tech company and igaming leader, Softswiss acknowledges its responsibility as an industry trendsetter and regularly conveys comprehensive reports with valuable insights on developing the igaming business. 

Softswiss is dedicated to fostering a positive impact on the igaming industry and beyond, taking a proactive approach to global challenges that require united efforts. The company has been at the forefront in responding to various global crises, allocating over €2,700,000 to charitable causes in the past two years.

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