Sportradar and Kalshi announce first-of-its-kind data and infrastructure global partnership for prediction markets
Sportradar Group AG has announced a landmark multi-year global agreement with Kalshi, the world’s largest prediction market. This strategic agreement positions Sportradar as an official data and solutions provider for Kalshi, delivering a broad portfolio of premium sports content and services across major sports properties including Major League Baseball (MLB), the National Hockey League (NHL), Major League Soccer (MLS) and Ultimate Fighting Championship (UFC), among others.
As prediction markets continue to emerge as a fast growing and regulated segment of the sports ecosystem, Sportradar is positioned to play a foundational role in enabling their growth and facilitating a framework for integrity. This agreement also establishes the ability for Sportradar to enter into agreements directly with Kalshi’s key partners, including brokers and market makers, with real time official data and scalable solutions across the value chain.
Sportradar will provide Kalshi with a range solutions from Sportradar Prediction Services, including:
- Official sports data and live odds: Fast, reliable, accurate official data and live odds to power pre-game and in-play markets, enhancing market efficiency while ensuring timely settlements
- Fan engagement solutions: Dynamic, real-time content, including scores, schedules, and data visualisations, designed to drive deeper engagement
- Customer acquisition solutions: Leading marketing services to help acquire high value sports fans
- Industry-leading integrity services: Robust integrity framework including Sportradar UFDS AI, which detects suspicious behaviour, and Sportradar Integrity Exchange (SIE), which enables participants to share integrity threats through a secure network
The partnership underscores Sportradar’s leading position as it extends its core data and premium solutions capabilities into adjacent, high-growth markets. By leveraging its global distribution model and deep relationships, Sportradar continues to broaden its commercial reach while reinforcing its position as critical infrastructure for the evolving sports industry.
Sportradar will provide products and services to Kalshi and other licensed prediction market entities that operate in compliance with applicable regulations and legal requirements.
Carsten Koerl, CEO of Sportradar, said: “Prediction markets represent a compelling growth engine for the global sports ecosystem and Sportradar is uniquely positioned to shape and power this emerging sector. Our partnership with Kalshi extends the reach of our premium sports data and services into a rapidly evolving landscape, fostering collaboration with market makers and the broader marketplace. This partnership with Kalshi marks a critical first step. We look forward to working with key prediction market participants as the landscape matures, establishing the trusted, compliant framework for sports innovation just as we have successfully delivered in online sports betting.”
Tarek Mansour, co-founder and CEO of Kalshi, said: “The breadth and depth of this partnership is what makes it a big deal. We’re using official league data to ensure quicker trade settlements, creating an overall better customer experience. We’re also collaborating on an integrity monitoring program to further protect our users.”