Winpot extends Miroslava Montemayor brand ambassador deal for another year
Winpot, the leading online casino for players and sports bettors in Mexico, has extended its brand ambassador agreement with sports broadcaster Miroslava Montemayor for a further year.
The renewal continues a partnership that began in the summer of 2025 and put the brand in front of a national audience within weeks of being announced.
Montemayor fronted the operator’s TV campaign built around its best odds, guaranteed promise, and has supported Winpot through social content and media activations throughout the year.
The past 12 months have also given Mexican sports fans one of the busiest calendars in years, with the summer’s biggest international football tournament played on home soil.
Montemayor remains one of the most familiar faces in Mexican sports media. She presents Champions League and Premier League coverage for TNT Sports Mexico, having previously anchored the Spanish-language edition of SportsCenter and presented NFL Live during her time at ESPN.
Winpot runs on the Wiztech platform and has built its following in Mexico around a deep casino lobby, sharp sports pricing and payment methods that suit local players. Slots, live dealer tables, instant win titles and a full sportsbook all sit under one roof.
Yoni Sidi, CEO at Winpot, said: “Signing Miroslava last year was one of the best calls we have made as a brand, and the reaction from players told us that very quickly.
“Sports fans in Mexico trust her, and that trust carries across to the brands she puts her name to. Keeping her with us for another year means we can build on what we started rather than go back to the beginning.”
Miroslava Montemayor, sports broadcaster and Winpot brand ambassador, added: “The first year went by in a flash and I have enjoyed all of it, from the filming days through to the messages I get from fans when the ads are on air.
“Winpot has looked after me from the start, and I like what the brand gives Mexican bettors, so signing on for another year was an easy decision. There is a lot more to come and I am ready to get going.”