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Yggdrasil hires Christoffer Melldén as head of account management

| By Elena Carruthers

Yggdrasil, the leading worldwide publisher of online gambling content, has appointed Christoffer Melldén as its new Head of Account Management, a move that will significantly strengthen the supplier’s commercial team.

Melldén has more than seven years’ industry experience and previously held roles at Play’n Go, NetEnt, and most recently Real Dealer Studio where he was Commercial Director.

He will manage the supplier’s existing team of eight Account Managers, overseeing the continued growth of the department based out of Yggdrasil’s Malta office.

Melldén will be responsible for positioning Yggdrasil as the most relevant, and valuable strategic partner of choice for its operating partners, and ensuring that customer service is at the heart of everything the supplier does.

Andrew Pegler, director of commercial operations at Yggdrasil, said: “We could not be happier to welcome Christoffer to our commercial division.

“He comes with great experience, a wide network of industry contacts, and a brilliant attitude. I think we already have one of the iGaming industry’s best commercial teams and we are stepping it up a gear with this important appointment.”

Christoffer Melldén, head of account management at Yggdrasil, said: “I am thrilled to join Yggdrasil at what is a very exciting time for the company as we strive to become the undisputed leading worldwide publisher of online gambling content.

“Yggdrasil is a market leader in the igaming space, known for offering world-class services to customers and I look forward to being part of the company’s future growth strategy.”