EveryMatrix extends affiliate system to Asian market

EveryMatrix has announced that its PartnerMatrix affiliate and agent system has been enhanced to target consumers in the Asian online gaming market.

The system can be integrated by an operator alongside other gaming solutions from EveryMatrix, or offered as a stand-alone white label product to platform providers focusing on Asia.

PartnerMatrix enables clients to create, manage, track and analyse programs for different markets and regions.

Levon Nikoghosyan, chief executive of PartnerMatrix, said: “The Asian iGaming industry is recognised for its confidence in the agent/affiliate system, where up to 90% of the online traffic is provided by agents of any level and size.

“Our platform was developed to be integrated with both operators and providers, which ultimately means that other providers can resell our system and include it in their platform offering.”

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