Finnplay to integrate Trustly Group payment solution

Finnplay has agreed a deal to integrate online payment solutions from European FinTech firm Trustly Group.

Under the agreement, the Finland-based open gaming platform provider will use the solutions as part of its wider product offering.

Finnplay offers services to operators in the online and mobile gaming sectors.

“Our customers expect to offer players a frictionless user experience when it comes to deposits and withdrawals from the player wallet,” Finnplay chief executive Martin Prantner said.

“Given that ease of use is high in the consideration cycle of a player when looking to register or play with an online gaming brand, it is imperative that payment solutions both cross-border and localised become part of the marketing toolkit to acquire and retain players.

“We look forward to our partnership with Trustly in ensuring Finnplay has one of the best rosters of payment solutions available on our platform.”

Johan Nord, chief commercial officer at Trustly Group, added: “Today’s online customer expects payments to be instant and without any hassle; Trustly’s solution improves the customer experience and, in the end, customer satisfaction.

“With many years of experience in serving the gaming industry, we have developed a unique payment solution that meets the high demands of both end users and merchants.”

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