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EveryMatrix goes live with first exclusive US aggregation partner

| By Richard Mulligan
EveryMatrix is now live with Supremeland Gaming, supplying DraftKings through its first exclusive content aggregation partnership in US.

The partnership will see Supremeland Gaming, through its US-based game studio Powderkeg, develop exclusive content with EveryMatrix technology. This also enables the latter to distribute its games and provide gamification features via its SlotMatrix aggregation platform.

Supremeland Gaming’s content, via SlotMatrix, is now available on DraftKings in New Jersey with further states pending.

EveryMatrix has secured commercial agreements with several tier-1 operators in the US through SlotMatrix, including DraftKings with its in-house content live in New Jersey and Ontario.

Erik Nyman, EveryMatrix Americas’ president, said: “At the core of the EveryMatrix product strategy has been to deliver its world-leading casino productivity and aggregation platform to the US market.

“Today, we have enabled our first partner Supremeland Gaming to go live and our customers can facilitate bonus capabilities for third-party games which has been never seen in this market until now. Powderkeg develops high-quality games and we are confident players will enjoy them.”

“Major milestone” for EveryMatrix and partner

EveryMatrix has more than 300 global customers with North American licences in jurisdictions such as Ontario, New Jersey and Michigan.

Rickard Öhrn, chief executive of Supremeland, said: “This major milestone represents the first step on an exciting journey. We are undertaking to deliver innovative and fun-to-play games to a broader audience through our partnership.”

EveryMatrix posted a record €114m (£98m/$123m) in net revenue during its 2023 financial year, while EBITDA more than doubled year-on-year.

Net revenue was 75% higher year-on-year following growth across all core businesses within the company. EBITDA, meanwhile, jumped 155% to €60m for the 12 months to 31 December 2023.

Casino revenue rockets 86% in 2023

Breaking down the full-year performance, casino activity accounted for €54.7m of annual revenue – up 86%. EBITDA for casino was also 162% higher year-on-year at €32.3m.

This was helped by an increase in casino vendor integrations and roll-out of new games. In total, casino content went live with 98 new operators during 2023.

As for sports betting, revenue jumped 51% to €29.1m and EBITDA 103% to €13.5m. It was noted that the number of bets also jumped 96% year-on-year and available live events 31%. Average sports bets per day reached 234,000.

Elsewhere, platform revenue almost doubled to €25.7m, with EBITDA surging by 344% to €12.5m. Average transactions per day were also higher year-on-year.

Finally, affiliate revenue climbed 39% to €4.4m. However, EBITDA for this segment slipped 21% to €1.2m. Affiliates net gaming revenue on PartnerMatrix increased 77% to €326m.

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