The platform and managed services agreement will see Funfair Casino use Aspire Global’s gateway AspireCore Platform (PAM) to take its land-based gambling offering online.
Funfair Casino, which operates more than land-based 25 casinos across Ireland, will also benefit from Aspire Global’s fully Managed Services, comprised of customer support, CRM, VIP, fraud and risk management.
Aspire Global said integration with its PAM and Managed Services will ensure a “seamless omni-channel” experience for Funfair’s customers.
“Our search for a platform solution for Funfair was predicated on finding a partner that had the technology, expertise and product set to create a rich and seamless casino experience for our players,” Funfair Casino director Philip O’Leary said.
“Joining forces with a provider as renowned for these qualities as Aspire Global enables us to make progress in delivering a premium omni-channel operation.”
Aspire Global chief executive Tsachi Maimon added: “Funfair has an established presence in the Irish casino market and we are looking forward to developing an online solution that presents its players with a great omnichannel experience, while helping to support its entry into the digital world for the first time.
“This deal constitutes an excellent example of our PAM and fully Managed Services being utilised to take a land-based operator online. It is a union that will provide great opportunities for both parties.”