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Pariplay secures approval in Buenos Aires

| By Robert Fletcher
Pariplay, the aggregator and content provider subsidiary of NeoGames, has been approved as a registered supplier in the regional Buenos Aires market in Argentina.
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Issued by the Loteria de la Ciudad de Buenos Aires, the new registration will allow Pariplay to offer licensed operators in the region access to its range of content.

Licensees can access more than 14,000 titles from over 80 leading providers via the Fusion aggregation platform, which covers areas such as sportsbook, instant games, virtual sports, poker and bingo.

Fusion also allows operators to activate a set of gamification and player retention tools that can be applied across all studios and casino games. These tools include tournaments, free spins, an independent bonus wallet, Spin that Wheel and Raffle Rocket.

“The Autonomous City of Buenos Aires has a rich heritage in the industry, and it is very satisfying to have gained our first supplier licence in Argentina,” Pariplay managing director Adrian Bailey said.

“LatAm is a region of major focus for us, and this city in particular has great potential. We look forward to working with operators to provide players with the widest range of content available on the market, including games with special local appeal.”

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