Casino & games

Greentube makes breakthrough into Polish market

| By Nosa Omoigui
Novomatic's interactive branch Greentube has today announced its first foray into the Polish market, via Totalizator Sportowy’s brand Total Casino.

The new deal will see Greentube titles playable in Poland for the first time through the Total Casino site, including Greentube’s “Collections”-branded back catalogue of its most popular games.

Greentube CFO/CGO Michael Bauer said: “Totalizator Sportowy’s casino brand is very well-respected by players in Poland, and to be selected as an online partner is further evidence that we are a market-leading force when it comes to igaming content across a wide range of regulated markets.

“Greentube has already enjoyed a fruitful start to 2021 and this new market entry and partnership shows our commitment to expanding our reach.”

Totalizator Sportowy launched the Total Casino brand in 2018, and they remain the only operator legally entitled to offer online casino games in Poland.

Novomatic already has a deal to supply video lottery terminals (VLTs) to Totalizator Sportowy, meaning that following Greentube’s deal, many of these games can be played both in person and online.

The Polish Lotto operator set a new sales record for 2020, reaching PLN16.38bn (£3.06bn/€3.57bn/$4.23bn).

Totalizator Sportowy’s online gaming director Maciej Kasprzak added: “We are constantly developing our offer and we want our clients to experience the best entertainment from the best developers.

“The arrival of Greentube’s content has been greeted by the players with much excitement. We look forward to continuing a successful partnership.”

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