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Amber Gaming fined €15,000 in Lithuania

| By Robert Fletcher
The Lithuanian Gambling Supervisory Authority has issued Amber Gaming a fine of €15,000 (£13,043/$15,897) following a dispute over limiting a player’s betting options.
Lithuania 2023 revenue

The customer in question raised a complaint with the Authority in May this year over the issue. He said that Amber Gaming limited the offer of bets to him without good reason.

Amber Gaming, which operates the 7bet brand, said the player made 279 sports bets during the period under scrutiny. The operator added that this data is not published, in line with its procedures and processes. 

Following this, the Authority carried out an unplanned special inspection into Amber Gaming and its compliance with regulations. The probe was mainly in reference to Article 18, Part 1 of the Law on Gambling of Lithuania. This refers to ensuring remote gaming is offered in line with set regulations. 

These include specifying what each betting offer is, the operator’s location, terms and conditions for bets and that the operator can run special offers to certain groups of customers.

The Authority said Amber Gaming did not provide all relevant data as this information is deemed confidential. Amber Gaming also failed to provide evidence of circumstances that may have led to the player’s betting options being limited.

As such, the regulator ruled Amber Gaming breached Article 18, paragraph 1 of the Law on Gambling of Lithuania.

As is the case with all rulings in Lithuania, Amber Gaming has the option to appeal the decision. 

Amber Gaming fined over gambling promotions

In February, Amber Gaming was also fined €6,000 for breaching rules in Lithuania related to gambling promotion.

Amber Gaming sent two emails to users with information about how to create a password for their 7bet accounts between June and August last year. Emails included a direct link to the password creation page, as well as banner graphics promoting the 7bet brand.

The Authority said this was in breach Article 10, Paragraph 19 of the Lithuanian Gambling Act. This relates to marketing and promoting gambling to consumers.

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