OLG surpasses CAN$1m in wagers during online sportsbook’s first week
| By Robert Fletcher
Ontario Lottery and Gaming Corporation (OLG) processed more than CAN$1m (£577,991/€671,964/US$799,660) in sports bets during the first week of operating its new online sportsbook.
Proline+ launched as the only legal online sportsbook in Ontario on August 27, the same day that single-event sports betting became legal in Canada.
During the first five full days of operation, 74% of all wagers placed on Proline+ were single-event bets, while 37% of wagers were made in-play. OLG also noted that bets on baseball, football and soccer accounted for almost 82% of all wagers on the sportsbook.
“Ontario bettors had been waiting for a best-in-class option to place bets and that’s exactly what OLG has delivered with Proline+,” OLG chief digital and strategy officer Dave Pridmore said.