Cochrane joins gaming technology supplier GiG after departing his role as senior vice-president commercial at DraftKings. Prior to that he was chief business development officer at SBTech.
Cochrane’s arrival comes shortly after the appointment of his former SBTech colleague, Richard Carter, as CEO for Platform & Sportsbook. The division will be spun off as a standalone business under plans unveiled earlier this year.
Cochrane will be responsible for the implementation of GiG’s commercial strategies. However, his initial focus will be attracting industry talents to the group to drive its global growth plans.
Carter said: “Having collaborated with him in previous endeavours, I am delighted that we have Andrew onboard to help propel our commercial efforts to unprecedented heights. His previous record speaks for itself and the appointment marks a significant coup for the business, helping us to realise the enormous potential we have here at GiG.”
Cochrane’s role will cover multiple business areas at GiG
GiG said that Cochrane’s appointment marks a significant step in its expansion plans. It added that Cochrane played a pivotal role in SBTech’s revenue growth and establishing DraftKings’ position in the US market.
Carter and Cochrane will look to power growth for GiG’s innovative product suite with new partnerships in growth markets worldwide. He will also look to cement its position as a market leader for turnkey solutions.
Cochrane will be responsible for the implementation of GiG’s commercial strategies across its full complement of igaming platform, sportsbook and AI anchored solutions. His role crosses business development, marketing, partnerships and corporate development.
Cochrane said: “This is an extremely exciting time to be joining GiG. I have already been highly impressed with the ambitious plans in place and in its capacity for raising the bar, building innovative and best in class solutions.
“Having been part of teams that have delivered significant results within online gaming, and with the promise of further investment to continue to strengthen our offering, I have similar optimism for success at GiG. We’re on the cusp of delivering something really special, so you can expect to hear a lot more about us over in the coming months.”
Business splits after strategic review
GiG revealed plans to split is business into two separate entities in February after launching a strategic review.
The initiative will see Platform & Sportsbook split from the Media division. Each will run independently as publicly listed companies.
At the time, GiG said this would “sharpen the focus” of each segment. This in turn optimises growth opportunities and ensures each business benefits from strategic and financial flexibility.