React Gaming’s HypeX.gg rebrands to Compete.gg

| By Laura Gumbrell
React Gaming’s esports tournament subsidiary HypeX.gg has rebranded to Compete.gg as it focuses more on cash rewards and payouts.

Compete.gg, previously known as HypeX.gg, is an online esports platform that broadcasts competitive events, tournaments and 1v1 wagering. As part of its offering, it facilitates and manages competitions, tracks statistics and awards prizes.

“At HypeX, our goal has always been to provide a safe and secure platform that gives gamers everywhere the ability to compete in esport events and win cash and prizes,” said Ty Root, CEO of Compete.gg. “With our new name and new look, we are focused on moving into the next generation of our service offering while remaining committed to providing our community with the absolute best, which includes new tournaments, the best customer service experience, great sponsorships, relevant social media content and a fresh new look for our website.

“Compete.gg will be the premier destination for competitive esports tournaments, and we feel that this new name and enhanced look better reflects who we are, and what we offer.”

Alongside Compete.gg, React Gaming’s subsidiaries also include esports specialist business Generationz Gaming Entertainment, Canadian Fortnite outfit, Team Bloodhounds and esports organisation Parabellum.

The rebranding of Compete.gg follows React Gaming rebranding from Intema after acquiring Loot.bet earlier this month. The group said that the new name would better reflect its activities across the esports and igaming sectors.

“The rebranding to Compete.gg is a first step towards bringing more traction to the brand and more revenue to our esports ecosystem,” said Laurent Benezra, president and CEO of React Gaming.

“Gamers using Compete’s unique esports tournament platform will greatly benefit from its engaging, supportive, community-driven functionalities coupled with stat aggregation tracking, easy-to-read dashboards, strong anti-cheat measures and cash rewards with fast payouts.

“Compete.gg will also serve to promote our other top esports and igaming brands through cross-marketing initiatives with Loot.Bet, Team BH and Parabellum.”

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