Spiffbet to launch three new brands in Swedish market

| By Nosa Omoigui
Swedish operator Spiffbet has announced that its Cashmio, BusterBanks, and Zenspin brands have been approved by the Swedish Gambling Authority (Spelinspektionen), and will launch in Sweden in May.
Spiffbet to launch three new brands in May

Spiffbet has already made its mark on the Scandanavian market, after acquiring Scandibet and TurboVegas operator Manisol Gaming in March.

Spiffbet head of casino operations Maria Boelius said: “We’ve assessed that our new brands, Cashmio, BusterBanks, and Zenspin, will have great potential in this market.

Boelius said the operator’s other brands had been successful so far in the market, despite the controversial deposit cap in the country.

“Recent results have given us very good reasons to believe that growth possibilities are promising, which has proved to be confirmed with our other brands where we’ve developed an effective marketing strategy across our channels,” Boelius said.

“We are already accustomed to the Swedish market, and we are knowledgeable about the gaming regulations here. With a lot happening in the European gaming market right now, it feels like a safe yet profitable step to expand in Sweden.”

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