Betclic expands in-play offering with Betgenius

Pan-European operator Betclic Everest Group has bolstered its in-play services through a new partnership with Betgenius.

Under the three-year agreement, which began earlier this month, Betgenius will provide over 130,000 in-play events per year across all Betclic and Expekt brands and territories.

Each year, Betgenius offers pre-match and in-play data on more than 300,000 sporting events, across over 25 sports.

“As part of our product strategy, we are always aiming to increase our offer to the benefit of our punters, and automation of sports in-play is one of the key areas to achieve this goal,” Betclic product and innovation director, Pascal Brouet, said.

“Our clients will be able to bet on more than 130,000 in-play events a year; this doubles our live football events and multiplies our live basketball coverage by four.”

Jack Davison, Betgenius managing director, added: “We are constantly growing and improving our offering to be able to service the most ambitious and demanding of customers.

“Our deal with Betclic Everest Group – a recognised pan-European heavyweight of the industry – consolidates our position as the provider of the highest quality in-play trading services in the market.”

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