Caesars rolls out updated PA platform, expands Louisiana retail presence

| By Robert Fletcher
Caesars Entertainment has announced the launch of its updated sports betting and igaming platform in Pennsylvania and also opened a number of new sportsbook retail locations in Louisiana.
Pennsylvania

The new-look Caesars Sportsbook & Casino app is available to download in Pennsylvania and offers users improved sports betting and a range of casino gaming options.

Other features include additional ways to deposit funds, faster payouts, live scoreboards, and expanded in-play betting options.

In addition, the app integrates the Caesars Rewards customer loyalty programme that allows players to accumulate points that can be redeemed for exclusive opportunities across Caesars’ gaming, hospitality, entertainment, nightlife, dining and venues.

“Caesars has called Pennsylvania home for quite some time; it’s only fitting that we build upon the legacy of our popular casino and racetrack, Harrah’s Philadelphia, by bringing customers our best version of Caesars Sportsbook & Casino,” Caesars Digital co-president Eric Hession said.

“Our new, elevated app offers customers a user-friendly sports betting and casino gaming experience combined with rewards they can’t get anywhere else.”

Meanwhile, Caesars has announced the opening of new retail sportsbooks facilities at its Harrah’s New Orleans and Horseshoe Bossier City Hotel & Casino sites in Louisiana.

Horseshoe Bossier City’s new sportsbook covers an area of more than 6,900sq ft and offers three betting windows, 15 self-service betting kiosks and almost 100 TV screens.

The new sportsbook at Harrah’s New Orleans measures 5,700sq ft and features four betting windows, 12 self-service betting kiosks and a 147ft video screen. In addition, a new 5,000sq ft World Series of Poker (WSOP) Room, featuring 20 poker tables, will open adjacent to the sportsbook.

Caesars regional president Dan Real said: “The opening of our world-class Caesars Sportsbook locations and the new World Series of Poker Room add to the legacy that Harrah’s New Orleans and Horseshoe Bossier City have built in the Gulf Coast region.

“We’re ready to welcome sports fans into our sportsbooks, and we’re proud to open the largest poker room in Louisiana, true to the WSOP brand and what it represents.”

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