GAN rolls out simulated sports betting with Jack Entertainment
The new free-to-play offering would be available via PlayJACK.com, the site powered by the supplier’s free-play Simulated Gaming solution. This was facilitated through a partnership agreed in September last year, which will see GAN power the operator’s expansion into real-money online verticals as regulation permits.
Customers can sign up and bet on a range of sports for entertainment purposes, with both pre-game and in-play wagering options available to users.
GAN’s simulated betting solution leverages the existing technical integration between its GameSTACK enterprise software platform and sports betting technology partner Kambi.
Tom Ustunel, vice president of gaming operations at GAN, said that the supplier expects to expand the simulated sports betting offering to retail casino operators in other states across the US.
“The addition of simulated internet sports betting is a natural extension of our existing product offering with key partners, as it offers sports bettors, in any state, the ability to participate in active sporting events with the added benefit of full integration with rewards program,” Ustunel said.