Genius pens integrity deal with Badminton World Federation

Genius Sports has entered into a long-term integrity-focused partnership with the Badminton World Federation (BWF).

Under the agreement, Genius Sports will provide the sport’s global governing body with its bet-monitoring system.

The Genius Sports technology compares real-time odds movements from global betting markets with bespoke algorithmic models and intelligence from hundreds of betting operators, to identify and flag irregular activity in real-time.

The bet-monitoring system will be used across all major BWF competitions, such as the BWF World Championships, Sudirman Cup and BWF World Tour.

“The integrity of our sport is of utmost importance to BWF and we are pleased to join forces with Genius Sports to strengthen our campaign to keep badminton clean,” BWF president Poul-Erik Høyer said.

“This partnership will help to protect our tournaments from match-fixing and betting-related corruption.”

Ben Paterson, integrity operations director at Genius Sports, added: “Effectively combating match-fixing demands that sports are proactive.

“The Badminton World Federation has shown an exemplary commitment to prioritising the integrity of its competitions and we are delighted to have formed this long-term partnership, using our market-leading technology to provide round-the-clock protection.”

Related article: Genius pens rights, integrity deal with DreamHack