Omega Systems has won the race to provide the core of Luckbox’s esports betting service platform ahead of its full launch early next year.
The agreement represents the latest major product development milestone for Luckbox, with further such announcements in the pipeline, according to the company’s chief product officer, Boris Mihov (pictured). Luckbox selected Omega ahead of a shortlist of more than a dozen rivals.
“The announcement of a platform provider is the latest significant step in the project – and there’s more news to come related to key technology partners across the business. This includes sportsbook, casino content, UI/UX and a rewards system,” Mihov told iGamingBusiness.com.
“From a development point of view, we are working on bringing esports specific functionality to the platform, followed by a full-on betting functionality launch.”
Omega Systems will handle player account management and the integration process with the esportsbook engine, casino game providers and payments providers.
Luckbox co-founder and CEO Lars Lien said: “Our team met with more than a dozen potential platform providers and Omega was the stand-out choice.
“As we have said from day one, player security and regulatory compliance – doing things right – are our core values at Luckbox and Omega’s strength in these aspects was a strong influence on the decision-making process.
“Their service offers gambling-grade technology which is fully compliant with the highest regulatory requirements – offering players the best and safest experience.”
Omega provides clients with their own gaming and e-commerce platform, allowing total control of their data, operations and player management, utilising any combination of more than 130 integrated third-party gaming providers.
Luckbox chief operating officer Quentin Martin added: “Omega offers a cutting-edge tech stack, is fully featured, is completely compliant with all the regulatory requirements, particularly the responsible gaming features which is very important to us due to our values. It is absolutely the right fit.
“We shopped around extensively for the right partner and Omega stood out head and shoulders above the rest.”
Earlier this month, Luckbox set out plans to establish itself in a number of key markets around the world after becoming the first cryptocurrency-supported esports betting platform to obtain a top-tier gambling licence from the Isle of Man government.