iGB Affiliate London organiser Clarion Gaming said that the theme reflects the role that the show plays in helping affiliates to navigate “a period of rapid and accelerated change for the sector”.
Naomi Barton, portfolio director responsible for iGB Affiliate, said affiliates faced a period of major change in terms of both new opportunities and challenges.
“Here Comes the Revolution focuses on the pace of change and the raft of business opportunities and challenges facing affiliates,” she said. “The event, which takes place alongside sister event ICE London provides a unique opportunity for the gaming affiliate community to explore new tactics, new strategies, new partnerships, new sectors and in the process secure new business.
“iGB Affiliate London has a hard-earned reputation for providing the vital partnerships that attract new affiliates as well as knowledge-sharing opportunities.”
The plans for the 2023 show come after the success of the 2022 edition, which attracted visitors from 87 countries.
Of those visitors, 79% were classed as being “part of the final decision-making process”. In addition, 12% of attendees were new to gaming last year, while 16% represented businesses less than two years old.
Surveys of customers also found that 38% of those visitors operated in North America.
iGB Affiliate London 2023 will run from 8-11 February, at ExCeL, London.