With ESPN Bet live in New York, Penn executives bullish and focused on ESPN-ESPN Bet integration
Penn Entertainment presented a positive outlook for the Penn Interactive digital business at its Investor Day on 7 October. Highlights included green shoots already showing in New York, merely a week after ESPN Bet’s launch, and continued efforts to integrate the app with ESPN to up-sell users and cut down on time spent away from the ESPN Bet product.
By Nicole Macedo
- Analysis
