Lewis will preside over Hub88, OneTouch and the Bombay Group as part of Yolo’s restructuring.
Yolo Ventures, the B2B and partnerships division of Yolo Group, will also invest additional capital to aid the growth of the Hub88 content aggregator platform.
Lewis takes up the position having most recently served as the chief commercial officer at Pariplay.
Lewis said: “I’ve watched the remarkable growth of Yolo Group over the past few years with interest. Hub88, OneTouch and more recently the Bombay Club live studio are changing the game with new approaches to old challenges. It’s a real honour to join the team.”
Yolo’s corporate restructuring comes after the company rebranded from Coingaming earlier this year.
Yolo CEO Maarja Pärt added: “We’re putting into place a world-class team to take our B2B gaming businesses to the next level, and Christine is a vital part of it.
“Her experience at some of the biggest names in our industry stands her apart, and she’s exactly the type of disruptive thinker we welcome at the Yolo Group. It’s great to have her on board.”