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Playtech and Ember Casino expand partnership with New Jersey launch

| By iGB Freelance
Playtech has expanded its longstanding partnership with Delaware North's Ember Casino into New Jersey, marking another milestone in the company's continued digital gaming expansion strategy.

The New Jersey launch represents the latest phase in Delaware North’s expansion of its interactive gaming business under the Ember Casino brand as the company grows current and future markets.

Ember Casino will boast access to Playtech’s vast suite of solutions, including its award-winning PAM+ platform and Open Platform (POP) content aggregation service, alongside its portfolio of innovative iGaming content made up of both Live and Casino titles.

New Jersey serves as a key launch market for Ember Casino’s broader multi-state growth strategy and continued expansion across regulated online gaming markets. Playtech’s offering will further strengthen Ember Casino’s player experience in one of the most mature and competitive iGaming markets in the United States.

As part of the partnership, Playtech will also provide its BetBuddy responsible gaming technology to support Ember Casino’s commitment to player protection and safer gaming experiences.

Jonathan Doubilet, Playtech USA general manager, stated: “Our partnership with Delaware North continues to evolve and remains an integral part of our wider US growth strategy. Our wealth of experience in New Jersey and knowledge of player demands gives us great confidence that this extension of our collaboration will help Ember Casino succeed in the state. Together, we have already produced innovative, engaging gaming content and we look forward to strengthening our partnership further in another state.”

Lee Terfloth, Delaware North chief interactive gaming officer, commented: “This launch represents another important milestone in the continued evolution of the Ember Casino brand and our broader digital gaming strategy. Playtech’s platform, content and responsible gaming capabilities make them a strong long-term strategic partner as we continue expanding into new markets and enhancing the player experience across our growing digital gaming portfolio.”