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BetConstruct delivers harmony across product line at ICE 2022

| By Micah Passman
It’s been two years since the most prominent igaming family reunion happened. Now, when the wait is over at last, it only seems fitting to step into Excel London for ICE 2022 promoting excellence, innovation, trust and, of course, the much needed harmony.

This time, as BetConstruct’s burgeoning portfolio expands, the company needed to make a statement on how each product fits its composite universe, like individual musical instruments in an orchestra, it sounds harmonious for the business.

Spring Platform, the juggernaut that powers the extensive suite of BetConstruct products and 200+ third party integrations, provides all the necessary tools for an operator to manage their business. Aiding that is SpingBME console, an industry-changing igaming ecosystem allowing operators to create websites, integrate APIs, enable products and order every sort of igaming related services, be it legal, financial or marketing.

At peak pandemic times BetConstruct managed to take its core products to the next level. The sports betting scope with 120+ event types including virtuals and esports, even at the quietest of times, offers a wide range of betting options backed with data from live scouting team, bespoke odds from dedicated traders and video streaming for an added engagement.

Gaming wise, it’s a stable routine for BetConstruct to introduce more slots, bet-on and skill games. But it’s live casino that really stood out during the recent years. It has grown big and strong enough to debut at ICE as a separate brand called CreedRoomz. With new show games, frequent promotions and solutions like dedicated game development and hall construction, CreedRoomz comes as an ultimate partner to start a live casino business with.

A statement of no less importance than the message of harmony is BetConstruct’s new campaign for Africa. The bold ‘What’s Yours is Yours’ slogan reflects the overall company philosophy of giving total freedom of choice to operators. In the African continent BetConstruct will continue unearthing potential for unexpected opportunities while bringing a tailored A to Z platform to the market.

BetConstruct will be exhibiting its complete igaming platform and additional gaming and sports betting solutions at Stand S3-110 during ICE London on April 12-14.