How skill-game specialist MEGAFAIR has branched out with unique RNG game Crazy Zeus Run

In a market saturated with one-spin wonders and copy-and-paste reels, the RNG segment of iGaming has grown tired. Predictable mechanics, templated visuals and a flood of sameness have turned what was once a thrill into background noise. Games come and go, flashing their bright lights and hollow jackpots, but rarely leaving an imprint.

For players seeking novelty, depth or even the whisper of a narrative, the current RNG offering is too often a gamble not worth taking.

Enter MEGAFAIR and its new release Crazy Zeus Run. MEGAFAIR has not just launched a new game, it has brought a different mindset entirely to the RNG scene. Having crafted a reputation for creativity through an industry-leading portfolio of skill games, the Cyprus-headquartered software developer is now bringing its expertise to a new vertical.

Dynamic player engagement

Zeus Crazy Run is a perfect example of how MEGAFAIR is seeking to combine familiar mechanics with rich storytelling and dynamic player engagement. Set in a mythological world where Olympus has been overthrown by Hades, this game invites players to join Zeus on a high-stakes mission to reclaim his throne and restore cosmic balance.

As Yan Shif, MEGAFAIR’s co-founder and chief executive explains, three cherries and four bananas this is not.

“This is a game that isn’t like anything that exists in the market – it’s like a new subcategory of iGaming RNG games,” Shif says.

“We always like to see outside the casino, and we were actually inspired by the mechanics and casual gameplay of titles like Monopoly Go and Piggy Go. There was also a game called Board Kings that has a dice element that we liked because it was attractive to look at.

“With these inspirations, we took their mechanics and we put them on the mathematics of slot machines, which includes RTP, RNG and volatility. The combination of all these factors created Crazy Zeus Run.”

Skill games influence

MEGAFAIR’s skill-based gambling background is key to the game’s unique appeal. Although MEGAFAIR began trading in 2022, its journey began six years ago when its founders identified a niche around casual skill games within igaming, especially in B2C apps. They wanted to create something different to the traditional titles such as blackjack and baccarat. In contrast to those table games, MEGAFAIR’s hit skill games have included Mega Solitaire, Mega Bingo Cash and Mega Candy Cash.

In Crazy Zeus Run, the group’s first RNG release, players spend to roll and move, but the strategy comes from choosing when to spend, pacing the bonus build-up, and chasing multiplier-rich cells. It is not just spin-and-pray – it is about timing, anticipation and reward optimisation in this game, which has an RTP of 96%.

The visual style is a playful 2D isometry with stylised Ancient Greek elements, occasional 3D accents and interactive board tiles. The tone is bold and light-hearted, giving players a sense of movement and momentum with each roll.

While Crazy Zeus Run has features that will be familiar to the established slot player, there is enough to appeal to newcomers.

Shif adds: “We do think that it’s something that will attract many players because the graphics and the visuals of this game are familiar with other games that they are not so used to playing in the casinos.

“The excitement of the possibility to win or keep playing or collecting bonus points, we believe, will keep players sticky to the game.

“When we thought about who the game appeals to, we think it divides into two. Firstly, it’s for slot players because again you can put your auto-play on, you can run, the background is changing, and you can collect prizes. Secondly, we also want to attract a younger generation who want something else and not just traditional slots. These players want their gambling games to be more like a video game, and you see that with Crazy Zeus Run and with our skill games.”

Two-track games portfolio

Moving into RNG alongside skill games will allow MEGAFAIR to expand both its appeal and its portfolio. This two-track focus has a number of benefits thanks to the high retention rates associated with skill games and a greater reach across demographics. This is alongside the affiliate-friendly appeal of existing skill game titles, and the top-level technology that enables seamless integration.

MEGAFAIR sees the move into RNG as integral to the development of its business. The resources required to develop skill-based gambling games mean it is a challenge to establish a standard portfolio for the industry, which Shif believes to be around 50 titles.

MEGAFAIR’s plan is to release five RNG games before the end of this year. While developing RNG games is a speedier process, MEGAFAIR’s “quality over quantity” mindset means its output will be limited. That mantra was evident in the development of its first RNG game, which cost around 10 times the market average.

“Crazy Zeus Run isn’t the average slot, and it doesn’t cost like the average amount to develop or take the average amount of time, so there’s some risks in our move,” Shif says. “But we believe that these days the casinos and their players are looking for something more.

“In our vision, we will create a few series of RNG games, each with a few titles, which we can develop in parallel. We will have casual series with themes that everyone knows. There will also be more, let’s say, unusual games.

“To build a huge portfolio of skill games is not the smartest thing because you need density in skill games. You need a density of players and liquidity of players.”

Skill games commitment

That liquidity will be boosted by the expanded portfolio, integrating the new RNG titles. In turn, the unique benefits of skill games will offer support in the opposite direction.

MEGAFAIR remains unwavering in its commitment to the skill games vertical that set the company on its pathway to success. These games invariably see players compete against each other rather than the house, boosting engagement as they seek to beat their rivals. The games can have broad appeal, with matchmaking ensuring that players come up against opponents with similar capabilities.

Looking ahead, MEGAFAIR plans to release up to three more skill games, plus push out enhancements to existing titles.

“We’re not leaving skill games,” Shif says. “We’re just continuing to grow the portfolio and the clients for skill games. These games attract many clients because of the possibilities for marketing, new content and new audiences.

“Our clients have a demand for both skill and RNG gaming, so we just want to fulfil the demand with quality content.

“While MEGAFAIR started as a skill game company, now it’s a new content company for igaming. The shift is not from skills to RNG, but rather from skills to unique content in general.”

Skill games’ bright future

Shif sees a bright future for casual skill games and anticipates that the segment will continue to grow as they become more commonplace. Having been developed only really in the last decade, Shif believes there has been some hesitancy around skill games simply because it is easier to keep on pushing out tried and tested slots.

“Developers have kept on with slots because it’s easier to explain to the casinos, and older players have seemed satisfied,” Shif explains. “But younger players want something different.

“It was risky for us to target skill games. Plus, creating new content is much harder to develop. But we have seen that new types of game will take off. We saw it with crash games, and we’ve seen live casino come from nowhere too.”

MEGAFAIR has great faith in the skill games market, and lofty ambitions for its own future across the igaming ecosystem, including releasing 15 new RNG games next 12 months to further diversify our portfolio.

“I always say that our target is to be integrated into every casino in the world,” Shif says. “But, in general, we also want to make games which make players remember us and love to play. The biggest achievement for any game provider is when a player looks not for the casino but for a specific game, like with Aviator.  We won’t compromise, and we want to develop games which people remember.”