Greentube cements footprint in Switzerland after going live with Casino Du Lac Genève brand pasino.ch
Greentube, the NOVOMATIC Interactive division, has strengthened its collaboration with Casino Du Lac Genève in Switzerland after taking its content live with the operator’s online brand pasino.ch.
Greentube’s content has been available to Casino Du Lac Genève’s land-based customers for years, and the operator’s online players can now enjoy the popular games on pasino.ch. The deal further strengthens Greentube’s position as a leading games supplier in the fast-growing Swiss online casino market.
Greentube’s top-performing titles including Book of Ra deluxe, Lucky Lady’s Charm deluxe, Super Cherry 5000 and Sizzling Hot deluxe are now available to local players following a successful integration. More popular games from the ‘Greentube Collections’, a unique portfolio which encompasses all the supplier’s games series, will be launched throughout the year.
Since entering the Swiss online market in August 2019, Greentube has partnered with all major casino operators in the region and quickly established itself as a leading games supplier with content that is hugely popular with local players.
Casino Du Lac Genève is the Swiss arm of Groupe Partouche, one of the largest and historical casino groups in Europe operating 42 land-based venues. Its online brand pasino.ch was launched in November 2020.
Michael Bauer, CFO/CGO of Greentube, said: “Casino Du Lac in Genève is one of the most prestigious and well-known land-based casinos in Switzerland. We are more than pleased to further strengthen our position in the market with this partnership. Our very well balanced and localised portfolio of games has proven to be the clear favourite among Swiss players and this deal will help pasino.ch strengthen its online presence further.”
Arieh Ghnassia, CEO at pasino.ch said: “Our moto at Pasino is ‘How We Work Together, How We Win Together’. Working with Greentube is mandatory for us in order to deliver high standard of quality services and the best player experience to our players. With a proven track record in Switzerland and a diverse game offering, Greentube’s portfolio is perfectly suited to our player’s needs. We have numerous projects in the pipeline and Greentube’s collaboration will help us to take pasino.ch to the next level.”