Playtech and FashionTV Gaming Group partner for new launch
First-ever branded FashionTV Jackpot Baccarat now available on the Playtech Live network.
Playtech, the world’s leading gambling technology company, has announced the launch of the new FashionTV Jackpot Baccarat.
With a fashionable new take on the popular live dealer game, this premium branded live jackpot game combines Playtech Live’s industry-leading technology and the creative power of FashionTV Gaming Group, the company behind the bestselling luxury line of igaming concepts and products based on the FashionTV megabrand.
FashionTV Gaming Group is the exclusive licensor of the FashionTV megabrand for online games and is one of the fastest growing companies within the online gaming industry. FashionTV is enjoyed by millions of viewers worldwide, with a reputation spanning 25 years as the leading global luxury, lifestyle and fashion broadcasting channel.
Playtech Live’s new FashionTV Jackpot Baccarat game is the first of a full luxury line of FashionTV-branded entertainment experiences that are sure to keep players entertained. Launching in January 2022, FashionTV Jackpot Baccarat brings Playtech licensees the perfect mix of FashionTV style and the return of the popular golden dragon jackpot.
Commenting on the announcement, Ariel Hayat, CEO of Playtech Romania Live Casino, said: “We are very excited to partner with FashionTV Gaming Group to bring the FashionTV brand to the Live Casino market. Securing leading brands like this is a key pillar of our content strategy as we look to deliver the most engaging gambling entertainment experience in the market.”
Shai Kaplun, COO of FashionTV Gaming, added: “It has been a privilege to partner with Playtech, one of the true industry greats, in bringing a unique FashionTV spin to their blockbuster format. This new game is just one in a new luxury line of live dealer products that invites players to experience the immersive world of FashionTV firsthand. It’s exciting to see a growing number of industry giants turn to our ‘brand to business’ model as a critical growth engine, and we look forward to continuing to revolutionise the online gaming industry with luxury and glamour through the power of the FashionTV megabrand.”