Playtech has announced a partnership with La Française des Jeux (FDJ), France’s leading gaming operator, to provide Playtech’s Poker network services and content.
FDJ joins Playtech’s extensive Ipoker.eu network, one of Europe’s biggest liquidity pools backed by industry-leading software and fully aligned with regulations across all key markets. The wider service and content package includes cash tables, poker tournaments and Playtech’s flagship poker game – Twister Poker. The partnership represents the continued growth of Playtech as a poker supplier across the expanding French market, which generated €10.70bn in 2021 – a year-on-year increase of 7%.
Marat Koss, VP of interactive gaming at Playtech, commented: “We are very proud that FDJ has chosen Playtech as its partner. The addition of FDJ to our Ipoker.EU is a vital step in the network’s expansion as the buoyancy of the French online gambling market continues, where we get to showcase our extensive product and technology range. We look forward to a long and successful partnership with FDJ.”
Richard Courtois, CEO of sports betting and online gaming open to competition, adds: “Playtech has a great track record as a poker network and content provider in Europe’s regulated markets and the company’s involvement in our selection process demonstrated a clear commitment and a deep understanding of our long-term strategy in France. Thanks to Playtech, we are pleased to offer our players a new range of games. This move enables FDJ to complete its presence in the French online gaming market open to competition, based on a business model that combines performance and responsibility to keep gaming fun.”