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Playtech Casino now live with Kindred Group

| By Guy Parsons
New partnership sees Playtech Casino rolled out across leading Kindred Group brands

Playtech, the world’s leading gambling technology company, has announced a new partnership with Kindred Group to launch its award-winning casino (RNG) offering across Kindred Group’s nine brands, including flagship Unibet.

Following the initial launch on Unibet’s UK and .com sites, Playtech Casino will subsequently be rolled out across further regulated markets including Sweden, Belgium and Romania.

Kindred Group is a leader and innovator within the online gambling industry with an approach that focuses on delivering world-class digital entertainment to its substantial, international customer base and shares Playtech’s values of raising standards in safer gambling and responsible business. 

Kindred brands will enjoy access to Playtech’s latest innovative game releases, such as the Age of the Gods suite and the Fire Blaze Jackpot series, all produced by its powerhouse of game studios including Origins, Quickspin, Vikings, Rarestone and Ash.

Commenting on the agreement, David Robertson, head of casino at Kindred Group, said: “Playtech’s innovative and engaging content will provide a fantastic level of entertainment to our international audiences and we’re delighted to be working with them. This will be a very exciting partnership for both companies, and we look forward to developing this partnership further in the months and years to come.”

Shimon Akad, chief operating officer at Playtech, said: “We are thrilled that Kindred Group has chosen Playtech as its technology partner, highlighting the continued strength of our casino offering. This is a great example of Playtech’s commitment to partnering with the right companies to bring great entertainment to new and growing markets.”