SoftSwiss has announced its official expansion into the African continent. As the company continues extending its global presence, this month SoftSwiss received a licence for Nigeria. This is another great milestone for SoftSwiss in entering new regulated markets.
Nigeria is the largest country in Africa with 200 million inhabitants. It’s also a renowned gambling country with an extremely developed regulation for sports betting and lotteries. Furthermore, it is also one of the most competitive and fast-developing markets in gambling in Africa. The size of the population and exponentially growing internet exposure create the right conditions for online gambling companies to operate in.
The African region as a whole is more focused on sports betting than online casinos. Now, following the official launch of the SoftSwiss sportsbook, the company is ready to build up its presence in this exciting new region.
Commenting on the announcement, Ivan Montik, founder of SoftSwiss, said: “Entering the Nigerian market marks an exceptional turning point for SoftSwiss, as we’re expanding our global presence to a brand new continent. Nigeria is considered one of the most fast-paced igaming markets in terms of growth and we cannot wait to begin providing our services there. Nigeria is a great achievement for us and we’re planning on moving even further into other regulated markets.”