New partner is one of the leading providers of live odds for esports.
The new partnership between Softswiss and Oddin.gg means Sportsbook clients will have access to even more markets and betting opportunities.
The partnership includes access to live streaming, multiple live markets, a wide selection of esports tournaments, and the largest uptime in the industry of over 80%.
Focused on providing the most user-friendly functionality and immersive gaming experience possible, the Sportsbook cares about attracting a young audience: millennials and Generation Z. To that end, Oddin.gg provides odds and risk management for esports events such as Counter-Strike, League of Legends and Dota 2.
Commenting on the news, Alexander Kamenetskyi, product owner at Softswiss Sportsbook, said: “The Softswiss Sportsbook has shown growth over the past year, which has given us a major challenge to expand not only the functional aspects of the product, but also the betting data pool that our clients would be able to use in their work. We understand how important this is for attracting new audiences and retaining existing ones. That’s why the cooperation with Oddin.gg was a logical step for the Sportsbook’s development. Our clients and partners will now have access to even more events, odds feeds, monitoring and results, including risk management. Partnership with Oddin.gg will allow not only our partners, but also the Sportsbook to expand and strengthen their position in betting.”
Marek Suchar, managing director of Oddin.gg, said: “We feel fortunate to partner with Softswiss, which has shown a tremendous dedication to create the perfect Sportsbook platform for their clients. Each and every modern betting product needs to include an engaging esports solution. That is exactly our focus at Oddin.gg and where our goals with Softswiss have perfectly aligned. The combination of our odds feed and risk management solutions capabilities and their existing state-of-art Sportsbook will result in a truly engaging esports betting experience for bettors of all their clients.”