WSF Odds partners with Sisu Group to power Epicbet, its global tech-driven sportsbook 

WSF Odds, the first B2B supplier fully specialised in player and team performance betting markets, has entered into a partnership with Sisu Group, a fast-growing iGaming startup headquartered in Tallinn. Under the agreement, WSF Odds’ markets will power Epicbet, the flagship sportsbook brand of Sisu Group. 

Sisu, backed by industry veterans and focused on building next-generation sportsbook products, will integrate WSF Odds’ full suite of player props, team/match props, and goalscorer markets.

For WSF Odds, the partnership highlights its strategy of aligning with innovative, tech-first operators in high-growth markets. By leveraging WSF Odds’ specialised football offering, Sisu Group can deliver a differentiated betting journey where every action on the pitch becomes a betting opportunity. 

Commenting on the news, Giovanni Bertoli, co-founder & CEO of WSF Odds, said: “We are thrilled to collaborate with Sisu Group, an ambitious operator that we believe will gain strong traction in emerging markets. Their technology-first vision matches our focus on innovation in football performance betting. With the widest offer of player and team props, streamlined integration and sharp pricing powered by AI and human expertise, this partnership is designed to enhance user experience and drive engagement across their sportsbook.” 

Erkki Palumäe, Epicbet’s chief sportsbook officer, said: “With Epicbet, our mission is to set a new standard in the sportsbook space. Partnering with WSF Odds enables us to expand our in-play and pre-match portfolio with unique performance-driven markets that elevate the user journey and strengthen our position in competitive global markets.” 

The deal further consolidates WSF Odds’ position as the go-to provider for specialised football performance betting, now active in more than 30 countries and covering over 60 competitions worldwide.