Playtech claims growth despite low market volatility

Playtech has reported “continued strong growth” for the first part of the second half, despite having to contend with low market volatility and the weakening of certain currencies against the Euro.

In a trading update, the company said its gaming division saw growth in terms of underlying daily average revenues, compared to the first 55 days of the second half last year.

However, reported revenue growth for the same period was impacted by the “significant weakening” of Sterling and other currencies against the Euro.

Playtech also said that its financial division experienced “very positive signs of improvement” in terms of first-time depositors and active customers, although overall performance was hit by low market volatility.

Meanwhile, Mansion has been announced as the winner of the first-ever Playtech Award for marketing excellence and innovation across the Playtech Casino network of global licensees.

Judges declared Mansion the winner due to its “extensive and innovative marketing of Playtech content and its partnership with, and testing and releasing of Playtech’s cutting-edge business intelligence tools”.

Mansion will receive the top prize of a gadget hamper, including the latest iPads and mobile devices, while Sky Bingo and the Gala Coral Group were both highly commended for their efforts.

“It’s been a great team effort both internally here at Mansion and with Playtech with whom we work closely in order to continually strive to optimise our offering for our players by using the latest technology and marketing methods,” Mansion chief operating officer Shelly Suter-Hadad said.

Shimon Akad, chief operating officer of Playtech, added: “The Playtech Award scheme has been a great success with a large number of our licensees participating and showing how great this industry is in marketing our leading titles in the most innovative ways possible.

“We’re delighted that Mansion has won our inaugural quarterly award; they are always willing to push the boundaries and are constantly seeking new ways to improve their operations which is a philosophy we share not only with Mansion, but all our licensees.”

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