ICE London will return this week following a 26-month absence due to the Covid-19 pandemic, with the three-day event taking place from 12-14 April at the ExCeL London.
Figures released by organiser Clarion Gaming ahead of the event opening tomorrow also showed that almost 5,000 meetings have been scheduled at ICE London 2022 using the official ICE app.
“It’s very encouraging to have experienced sustained interest in attending ICE from visitors based in every corner of the world,” Clarion Gaming managing director Stuart Hunter said.
“ICE has always set the tone for the year-ahead and the stands at ExCeL will be brimming with the many hundreds of new products and services that are being launched in London and that have the potential to transform the industry.”
ICE London 2022 will also welcome a range of leading brands from across the industry, with exhibitors from 59 markets due to exhibit at the show.
“While the ICE experience will be slightly different this year due in no small part to our enforced change of dates, key exhibitors including Pronet, Betconstruct, Pragmatic Play, Soft2Bet, Paysafe, IQ Soft and Dealasport have all increased the size of their presence,” Hunter said.
In addition, ICE London 2022 will host key meetings involving organisations and strategic bodies including the European Casino Association, EUROMAT, International Association of Gaming Advisors, International Association of Gaming Regulators, Gaming Regulators European Forum, International Masters of Gaming Law, Global Gaming Women, YGAM, Responsible Gambling Trust, Society for the Study of Gambling and the Danish Online Gambling Association.
“My aspiration is for our customers to leave ExCeL London in a positive, upbeat and confident mood, equipped with all of the ideas, energy, imagination and determination to put the last two years behind them and plan for a prosperous year,” Hunter said.
“There is no doubt that ICE London with its 400-plus suppliers and unparalleled international attendance remains the gambling industry event where ideas are formed, new strategies formulated and where the future is written.
“This has been a huge team effort and I could not be more proud of the Clarion Gaming team that has got ICE London and the co-located iGB Affiliate London across the line. To achieve this has been monumental and I would also like to extend my huge thanks to the international community of exhibitors for all of their unstinting support.”