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Intralot expands partnership with Dutch lottery operator

| By iGB Editorial Team
Intralot has signed an extension to its partnership with Nederlandse Loterij, under which it will provide a sports betting platform to the Netherlands’ state lottery operator.

Intralot has signed an extension to its partnership with Nederlandse Loterij, under which it will provide a sports betting platform to the Netherlands’ state lottery operator.

Agreed by the gaming operator and supplier's Intralot Benelux subsidiary, the deal will run for four years, with the option to extend by an additional three years.

Intralot will supply Nederlandse Loterij with its Intralot Orion sports betting platform, to enable the operation and management of Toot, the operator’s wagering brand and currently the only legal provider of sports betting in the country.

The new agreement extends a relationship that stretches back almost 12 years.

“With Intralot Orion, we are able to provide a seamless digital sports betting experience in retail, which meets the wishes of our Toto customers and our retailers,” Nederlandse Loterij director business transformation and strategic projects, Bas van de Bunt, said.

Intralot Benelux chief executive Stergios Binopoulos commented: “We have worked together to launch many innovative and engaging products over all these years that have enhanced the Nederlandse Loterij offering throughout the Dutch gaming market and increased the support for the good causes.”

Intralot's group chief executive Chris Dimitriadis said the lottery's growth in recent years had been particularly impressive.

“[We] are looking forward to continuing the delivery of our state-of-the-art technology and to contributing to the growth of Nederlandse Loterij and its yearly remittance to Dutch society,” he added.

In April, Nederlandse Loterij reported a 12% year-on-year increase in turnover in 2019, with its contribution to sporting federations, charities and the public purse rising to €173.1m (£156.7m/$203.3m) for the year.

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