Head of VIP.
- Salary Attractive; Dependent On Experience
- Location Hybrid
- Reference 38882
Head of VIP โ Brazil
This company is seeking a senior VIP professional to lead the development of its high-value player strategy in Brazil.
- The role focuses on acquiring and retaining top-tier players, creating tailored experiences, and establishing a scalable VIP operation.
- Initially, this position will operate independently, with the possibility of building a dedicated team as the business grows.
Main Responsibilities:
- Design and implement a comprehensive strategy to attract and retain VIP players in Brazil
- Leverage an existing network of high-value players and industry contacts to generate immediate business
- Prospect new VIP clients through poker clubs, premium events, intermediaries, and digital channels
- Establish and manage partnerships with external VIP agents and affiliates
- Build a structured acquisition pipeline with clear monthly targets
- Manage a portfolio of VIP customers with highly personalized and proactive outreach
- Coordinate exclusive events, travel, hospitality, and customized rewards
- Collaborate with CRM teams to create segmentation strategies, dedicated campaigns, and churn prevention initiatives
- Define VIP tiers, qualification criteria, benefits, and betting limits
- Monitor performance against revenue goals and provide regular reporting to senior leadership
- Represent the company at poker tournaments, sporting events, and other strategic networking opportunities
- Recruit and lead a VIP team as the customer base expands
Desired Experience:
- At least 3 to 5 years of experience in VIP Management within iGaming, sportsbook, online casino, land-based casinos, or other high-end customer-focused industries
- Demonstrated ability to transfer and activate an existing portfolio of high-value players; this is a critical requirement
- Strong network within Sรฃo Paulo’s poker and luxury entertainment communities
- Native-level Portuguese and advanced English are required; Spanish is considered a strong advantage but is not mandatory
- Hands-on experience in relationship management, customer acquisition, and retention strategies
- Results-oriented mindset with the ability to work toward aggressive commercial targets
- Previous experience with a leading sportsbook or casino operator is highly desirable, though not essential
Apply for Head of VIP, directly via Pentasia.