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ANJL supports new advertising rules for betting but calls for stronger action against illegal platforms

| By Gildo Mazza
The National Association of Games and Lotteries (ANJL) maintains that campaigns must comply with current regulations and that the government needs to step up enforcement against illegal sites to prevent money laundering, compulsive gambling and underage access to betting.
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On Thursday, the government announced new advertising rules for betting operators, including warnings from the Ministry of Finance regarding the risks associated with betting. These measures are yet to be published in the Federal Official Gazette.

The ANJL announced its support for the new advertising rules and advocated for strict compliance with the regulations. However, it issued a caveat: these initiatives must be accompanied by strengthened oversight and a crackdown on advertising by illegal platforms. Such platforms “operate without federal government authorisation, do not pay taxes and fail to comply with advertising rules.”

The ANJL highlighted that these platforms fail to implement anti-money laundering mechanisms. They also fail to prevent minors from accessing betting sites or to curb compulsive gambling.

The association pointed out the harm caused by illegal sites, which respect no rules and adopt no player protection mechanisms. Campaigns that violate regulations damage the sector’s image and should face strict enforcement measures.

In the association’s view, a sustainable market can only be established through clear rules covering every aspect of operations. By supporting the government’s measures, the association sees another step toward achieving this goal.

ANJL statement

“The National Association of Games and Lotteries (ANJL) supports the Ministry of Finance’s new advertising rules and advocates for strict compliance with the regulations, without compromising the operations of companies that function legally and are subject to oversight by the Secretariat of Prizes and Bets,” the statement read.

“However, the association emphasises that the announced initiatives must be accompanied by strengthened oversight and a crackdown on advertising by illegal platforms – entities that operate without federal government authorisation, do not pay taxes, fail to comply with advertising rules and neglect to implement mechanisms to prevent money laundering, underage access and compulsive gambling.

“The ANJL holds the view that advertising campaigns that do not comply with current regulations harm the sector’s image and should be subject to appropriate measures by the competent authorities.”

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