Unibet adds sports betting to Philadelphia Eagles partnership
| By Daniel O'Boyle
Kindred brand Unibet has expanded its casino partnership with the NFL’s Philadelphia Eagles to cover sports betting as well as casino.
Unibet signed a deal to become the Eagles’ official casino partner in November 2019, when NFL teams were not yet permitted to explicitly advertise sports betting.
However, the NFL amended these rules for the 2020 season, allowing a number of other teams such as the Denver Broncos, Indianapolis Colts and Chicago Bears to sign sportsbook partners, while the Eagles agreed a sports betting and daily fantasy sports deal with DraftKings.
Now, the Eagles’ Unibet deal has been expanded making the operator an official’ sportsbook partner of the Eagles