Element Wave confirms Morris as commercial manager
Mobile marketing technology and service provider Element Wave has appointed William Morris as its new commercial manager.
Morris joins the company from the Racing Post, where he had been serving as head of retail B2B since 2013.
In his new role at Element Wave, Morris will focus on helping the firm maintain its current level of growth within the online gaming sector, following the recent launch of its Mobile Moments mobile marketing automation platform.
“Element Wave are leading the way when it comes to mobile marketing and I’m delighted to be joining the team,” Morris said.
“Mobile Moments is an absolute game-changer for the industry; it’s rare to come across genuine innovation capable of delivering an immediate impact to the bottom line.”
Dorothy Creaven, chief executive of Element Wave, added: “We’ve been looking to hire someone from the iGaming industry for the commercial side of our business and William is definitely the right person for the job.
“He knows the industry inside out and is joining us just as we’ve launched Mobile Moments.
“We’re already working with some of the biggest names in the industry and I know William shares in our vision to expand and gain further market share.”
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