Home > Strategy > Light & Wonder strikes US distribution deal with Spribe

Light & Wonder strikes US distribution deal with Spribe

| By Marese O'Hagan
Light & Wonder has entered into an exclusive distribution agreement with slot developer Spribe, through which it will distribute Spribe's games across the US.
Light & Wonder Spribe

The deal will see Spribe’s slots titles made available to players in the US. These include Aviator and its Turbo Games portfolio,

The news comes after Light & Wonder launched its Authentic Gaming live dealer games in Michigan earlier this week with Rush Street Interactive. Light & Wonder acquired Authentic Gaming in November 2021.

Steve Mayes, senior director, digital partnerships at Light & Wonder said the deal helps to affirm Light & Wonder’s position in the US.

“To assert our position as the leading igaming ecosystem in the US, it is pivotal for us to bring innovative and new experiences to operators,” said Mayes.

“It remains our biggest criteria when looking for new studios to add to our roster, so we are delighted to welcome Spribe as their exclusive distributor for the US.” 

“Spribe’s top-performing crash game, Aviator, has made impressive waves in the industry and been a resounding success in a short space of time, attracting a previously untapped demographic of players and we expect a similar reception in the US market.”

Gearing up for the US market

Giorgi Tsutskiridze, chief commercial officer at Spribe, added that the company was “thrilled” to have this exclusive agreement with Light & Wonder.

“We are thrilled to distribute our expansive library of games in the US exclusively with Light & Wonder, bringing our industry-leading crash game to the biggest online casinos in the market,” he said.

“Adding diversity and innovation to the igaming landscape, Aviator has resonated with players worldwide for its unique and innovative approach to gaming and we are confident that online casino brands in the US will see similar results with our content.”

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