PlayOJO.com, a new online casino concept operated by SkillOnNet, has launched with what it describes as ‘the promise of a fairer deal for players’.
PlayOJO.com, through its OJOplus service, pays players money back on every bet, win or lose, with no casino-wagering requirements.
The casino does not feature “sexist imagery, [and] the neon signs flashing on dark backgrounds” and PlayOJO.com says that it has a “fresh, modern and playful’ appearance, ‘with an honesty and transparency that puts the players back in control of their money and winnings”.
The new online casino is operated by leading software provider SkillOnNet, which is also the platform provider. The company said it has made a “big marketing investment to support the new brand”.
“The old way of running casinos online doesn’t appeal to players the way it used to,” SkillOnNet’s Ohad Narkis said. “PlayOJO has been created out of the knowledge that casino bonuses with huge wagering requirements are alienating more and more players. Players want fair casinos that reward them without restricting their play.
“Our model puts the players back in control of their money and their accounts and that’s really the way it should be. Our vision is to provide them with a trustworthy, friendly and transparent platform that helps them get the best out of the playing experience. No prenups, no backhanded bonuses, no shifty small print swept under the rug, just real money and real play.”
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