Marketing & affiliates

Your bespoke Marketing & affilliates Picks To Read

Gambling advertising bans hurt Sky TV ad revenue

Comcast-owned media giant Sky said that a 18.2% decrease in advertising revenue in the third quarter of this year was largely due to the whistle-to-whistle ban on gambling advertising in the UK and new gambling advertising restrictions in Italy.

By Daniel O'Boyle

25 Oct 2019 – News

Marketing & affiliates

Ex-England goalkeeper James to support Bet Regret campaign

09 Oct 2019 – News

Casino & games

Casumo rapped by ASA over Google ad

09 Oct 2019 – News

Marketing & affiliates

Hollywoodbets scores stadium deal with SA’s Dolphins

08 Oct 2019 – News

Marketing & affiliates

Best bookmaker for banking

08 Oct 2019 – Data

Casino & games

Optimove iGaming Pulse – September 2019

07 Oct 2019 – Data

Marketing & affiliates

Hollywoodbets announces Sharks rugby sponsorship

24 Oct 2019 – News

Legal & compliance

LiAC 2019: Regulators’ ignorance harming affiliate sector

21 Oct 2019 – Analysis

Sports betting Promoted

Acquiring the perfect partner

13 Jul 2022

Marketing & affiliates

Google to expand gambling advertising in US and beyond

21 Oct 2019 – News

Marketing & affiliates

Fox Bet named official partner of Major League Baseball

16 Oct 2019 – News

Marketing & affiliates

Atemi eyes growth after launching in more regulated markets

16 Oct 2019 – News

Affiliates Promoted

How small businesses can get established in the world’s biggest igaming market

22 Apr 2022

Finance

Catena Media makes final payment in ASAP Italia deal

15 Oct 2019 – News

Casino & games

Svenska Spel adds LeoVegas veteran to igaming management

11 Oct 2019 – News

Finance

Offshore operators cut Norwegian TV advertising spend

10 Oct 2019 – News

In-depth

Online casino

Why online casinos should scrap wagering requirements for bonuses

Martyn Hannah, co-founder of online casino comparison site Comparasino, says wagering requirements can encourage players to gamble beyond their means and online casinos should not impose them.

11 Oct 2024 – In-depth

Crypto gambling

Waterhouse VC: Crypto wagering

18 Jun 2024 – In-depth

Marketing & affiliates

Media deals with affiliates not looking so good after Google Search revamp

03 Jun 2024 – News

Sponsorship

In Super Group, Neal Menashe builds a global brand from scratch

11 Apr 2024 – Interviews

Marketing

Normalisation is not a dirty word

22 Mar 2024 – Opinion

Full year results

Catena’s “disappointing” FY2023 results: Can it bounce back?

13 Feb 2024 – In-depth

Sports betting regulation

Road to ICE 2024: Sports betting advertising coming under fire

10 Jan 2024 – Analysis

Data

Casino & games

Affiliate Monitor: February 2022

With sports betting in New York exploding out of the blocks, the vast sums being spent by the major affiliates to maintain and grow their stateside positions suddenly begin to make a great deal of sense.

By iGB Editorial Team

23 Feb 2022 – Data

Marketing & affiliates

Affiliate Monitor: October 2021

18 Oct 2021 – In-depth

Marketing & affiliates

Market Monitor: omnichannel comes of age

05 Oct 2021 – In-depth

Marketing & affiliates

Affiliate Monitor: July 2021

15 Jul 2021 – In-depth

Videos

Marketing & affiliates Promoted

The all-in-one affiliate solution: PartnerMatrix

Vahe Khalatyan, chief executive officer, and Lewis Civin, chief product officer, discuss the rebrand of affiliate analytics tool DeepCI to PartnerMatrix Intelligence and its exciting merge with PartnerMatrix. Known as igaming’s affiliate management powerhouse, this all-in-one solution helps affiliates to track, analyse and manage their data and programmes all in one place.

22 Jul 2024 – Videos