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Sleeping giants: How casinos can disrupt the established igaming order

February 7th 2022 @ 15:00 - February 7th 2022 @ 16:00

The regulatory climate for igaming is becoming frostier across Europe. But as regulations tighten and recriminations mount, this could awaken a sleeping giant of the sector.

Land-based casinos have established relationships with local regulators and are used to operating in tightly controlled, highly taxed environments. And with a global pandemic still ongoing, is it time for these operators to make a concerted push into the digital space?

This panel discussion, sponsored by Gaming Innovation Group (GiG), brings together the operators that have expanded into omnichannel, those from the land-based sector with an interest in igaming, and the suppliers that can help brick-and-mortar businesses make that shift.

You will learn:
– The options for online expansion: Do you go it alone, or bring in the experts?
– Reputational considerations: Protecting your brand as its audience grows
– Safety first: Why safer gambling has to be embedded in your offering
– Best in class: The businesses that have successfully embraced omnichannel


  • Martin Collins, director of sales and business development, Gaming Innovation Group


  • Mads Birch, director of managed services, Gaming Innovation Group
  • Marcel Tobler, chief strategy officer, Stadtcasino Baden Group

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