Mr Green rolls out sportsbook ahead of Euro 2016

Mr Green has announced the launch of its new sportsbook service ahead of the 2016 European Championships national football team tournament.

The online operator has teamed up with Kambi Group for the new offering, with the latter providing a fully managed sportsbook service.

The sportsbook is now live and is open to accept bets on Euro 2016, which takes place in France from June 10 to July 10.

“By launching a sportsbook, we are meeting our customers’ demand for betting and odds,” Mr Green chief executive Per Norman said.

“Together, we have managed to build the sportsbook in record time thanks to our new, efficient product platform.

“We have built a sportsbook of the same high quality as our online casino and I’m happy that we can launch the sportsbook ahead of the European Championships.”

Kristian Nylén, chief executive of Kambi Group, added: “Our agile integration capability will allow Mr Green to benefit from the upcoming European Championships, and offer its customers a personalised sports betting experience.”

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