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BoyleSports and Yggdrasil strike distribution deal

| By Lillian Walker
BoyleSports has entered into a multi-territory distribution deal with igaming supplier Yggdrasil.
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The partnership will see Yggdrasil’s portfolio of slots made available to BoyleSports’ customers across the UK and Ireland.

Slots games such as Valley of the Gods, as well as Yggdrasil’s Game Engagement Mechanics titles including Raptor DoubleMax and Dragon Blox GigaBlox, will be distributed as part of the deal.

“We’re thrilled to partner with BoyleSports, an incredibly well-known brand across the UK and other regulated markets,” said Yggdrasil CEO Andrew Pegler. “We want to join forces with established, forward-looking brands and BoyleSports is another strong collaboration for us,”

Steve Payne, gaming director at BoyleSports, added, “Yggdrasil has a proud history of creating cutting-edge, fan-favourite slots and we’re delighted to take its leading content live. We know our customers will enjoy this fantastic portfolio, and look forward to working with Yggdrasil for the foreseeable future.”

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